Privacy Policy
14297849 Canada Inc.
O/A Fit & Fuel 365
Last updated: 2025-11-23
Fit & Fuel 365 (“Fit & Fuel 365”, “we”, “us”, “our”) is committed to protecting your privacy and handling your personal information in a responsible, transparent way. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, sign up for our services, or interact with us online or offline.
By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our site and services.
1. Information We Collect
We collect information in three main ways: (a) information you provide to us, (b) information collected automatically, and (c) information from third parties.
1.1 Information You Provide Directly
Personal Information
When you interact with Fit & Fuel 365, you may provide:
Name, email address, phone number, mailing address
Account details (e.g., username, login credentials)
Preferences, survey responses, or feedback
Information provided when booking sessions or contacting support
Payment Information
When you purchase services or products:
Payment details (e.g., credit or debit card number, billing address) are collected and processed by our third-party payment processors (e.g., Stripe, PayPal, or similar).
We do not store full credit card numbers on our systems. Limited transaction details (e.g., last four digits, transaction ID) may be stored to confirm payments, manage billing, and handle refunds.
Health & Fitness Information (Sensitive Data)
To provide personalized coaching and plans, you may voluntarily share health-related information, including:
Weight, height, measurements, age, and fitness level
Exercise history, injuries, or limitations
Medical conditions (where relevant to training or nutrition)
Dietary preferences, allergies, or restrictions
Fitness and nutrition goals
We only use this information with your explicit consent and solely for the purpose of providing and improving our fitness and nutrition services. You can choose not to provide this information, but that may limit our ability to personalize your program.
1.2 Information Collected Automatically (Usage & Device Data)
When you visit our website or use our services, we may automatically collect:
IP address and approximate location
Browser type, device type, operating system
Pages viewed, links clicked, time spent on pages
Referring/exit pages and other usage statistics
This data helps us understand how people use our site and improve performance, security, and user experience.
1.3 Cookies & Similar Technologies
We use cookies, pixels, and similar technologies to:
Remember your preferences and settings
Keep you logged in where applicable
Analyze traffic and usage patterns
Measure the effectiveness of campaigns
Deliver and measure personalized ads (remarketing)
You can control or disable cookies through your browser settings, but some features of the site may not function properly if you do so.
2. How We Use Your Information
We use your information for the following purposes:
2.1 Service Delivery
To create and manage your account
To deliver personalized fitness and nutrition programs
To track your progress and adjust your plan
To process and fulfill orders (sessions, online plans, clothing)
2.2 Communication & Customer Support
To respond to inquiries and provide customer service
To send booking confirmations, plan updates, and important notices
To communicate about changes to our services, terms, or policies
2.3 Marketing, Remarketing & Newsletters
With your consent where required by law, we may use your information to:
Send email newsletters about new products, services, promotions, and updates
Show personalized ads for Fit & Fuel 365 on platforms such as Google, Facebook, Instagram, and other advertising networks
Create custom audiences or similar audiences so that ads are shown to people who have previously visited our website or expressed interest in our services
You can opt out of marketing communications at any time (see Section 6).
2.4 Analytics & Performance
To analyze how visitors use our website and services
To diagnose technical issues and maintain security
To test new features and optimize user experience
2.5 Legal & Compliance
To comply with applicable laws and regulations
To respond to lawful requests from law enforcement or regulators
To enforce our Terms of Service, refund policies, and other agreements
To protect our rights, property, and the safety of our users and the public
3. Online Advertising & Remarketing
We use third-party advertising and analytics tools, such as:
Google Analytics and Google Ads
Meta (Facebook/Instagram) Pixel
Other similar ad networks and analytics providers
These tools may place cookies or pixels in your browser to:
Track visits and actions on our website
Understand how effective our ads and content are
Show Fit & Fuel 365 ads to you on other websites or apps (“remarketing”)
3.1 How to Manage or Opt Out of Remarketing
You can:
Adjust your ad preferences in Google (Google Ads Settings)
Manage your ad preferences on Facebook/Instagram (Ad Settings / Ad Preferences)
Use industry tools like Digital Advertising Alliance opt-out pages where available
Disable or clear cookies through your browser settings
Opting out of personalized ads does not stop you from seeing ads entirely, but the ads may be less relevant to you.
4. Legal Bases for Processing (Where Applicable)
If you are in a jurisdiction (such as the EU/UK) where a legal basis is required, we rely on:
Consent – for collecting sensitive health data, sending marketing emails, and using certain cookies.
Contractual necessity – to provide services you sign up for (e.g., coaching packages, clothing purchases).
Legitimate interests – to analyze usage, improve our services, prevent fraud, and protect our rights.
Legal obligation – to comply with tax, accounting, or other regulatory requirements.
5. Data Retention & Storage
We retain your information for as long as reasonably necessary to:
Provide services you have requested
Comply with legal, tax, and accounting obligations
Resolve disputes and enforce our agreements
Maintain accurate records of transactions and communications
Health and fitness data will be retained only as long as needed to provide coaching and support, or as required by law. You may request deletion of certain data (see Section 6), but we may retain limited information where legally required.
We store data using reasonable physical, technical, and administrative safeguards and use reputable third-party providers for hosting and storage. While we strive to protect your information, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
6. Your Rights & Choices
Subject to applicable law, you may have the following rights:
6.1 Access & Correction
Request access to the personal data we hold about you.
Request corrections or updates to your information if it is inaccurate or incomplete.
6.2 Deletion
Request deletion of your personal data, subject to legal and contractual obligations.
Note that deletion may mean we can no longer provide certain services (e.g., ongoing coaching history).
6.3 Marketing Opt-Out
You can opt out of marketing communications at any time by:
Clicking the “unsubscribe” link at the bottom of our emails, or
Contacting us directly at info@fitandfuel365.com.
We may still send non-marketing communications, such as service notifications, transactional emails, or policy updates.
6.4 Cookies & Tracking
Manage cookies through your browser settings.
Use ad network tools to opt out of personalized ads (see Section 3.1).
6.5 Data Portability (Where Applicable)
Request that certain information be provided to you in a structured, commonly used, machine-readable format so you can transfer it to another provider, where technically feasible.
To exercise any of these rights, please contact us using the details in Section 10. We may need to verify your identity before fulfilling your request.
7. Third-Party Sharing & Disclosure
We do not sell your personal information to third parties. We may share your information with:
7.1 Service Providers
Trusted third parties that help us operate our business, including:
Payment processors
Email marketing platforms
Analytics and advertising partners
Web hosting, CRM, and customer support tools
These providers are given only the information they need to perform their services and are contractually obligated to protect your data and use it only for the specified purposes.
7.2 Marketing & Advertising Partners
With your consent where required, we may share limited data (e.g., email address in hashed form, cookies) with marketing and advertising partners such as Google and Meta to create custom audiences or deliver targeted ads.
7.3 Legal & Safety
We may disclose information when we believe it is necessary to:
Comply with legal obligations, court orders, or government requests
Detect, prevent, or address fraud, security, or technical issues
Protect the rights, property, or safety of Fit & Fuel 365, our users, or others
7.4 Business Transfers
If Fit & Fuel 365 is involved in a merger, acquisition, asset sale, or other business change, your information may be transferred as part of that transaction. We will notify you of any material changes in ownership or use of your personal information.
8. International Data Transfers
We are based in Canada, and some of our service providers may be located in the United States or other countries. As a result, your information may be transferred to and processed in countries with different data protection laws than where you live.
Where required, we take reasonable steps to ensure your information receives an appropriate level of protection, such as using contractual safeguards. By using our services, you consent to these international transfers.
9. Children’s Privacy
Our website and services are not directed to children under the age of 16 (or the minimum age required by local law), and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without appropriate consent, we will take steps to delete that information.
If you believe a child has provided us with personal information, please contact us at info@fitandfuel365.com.
10. Limitation of Liability for Third-Party Links & Services
Our website may contain links to third-party websites, apps, or services that are not operated or controlled by Fit & Fuel 365 (for example, payment providers or social media platforms). This Privacy Policy does not apply to those third parties.
We are not responsible for the privacy practices, security, or content of third-party sites or services. We encourage you to review their privacy policies before providing them with your information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. When we do, we will:
Post the revised policy on this page, and
Update the “Last Updated” date at the top.
We encourage you to review this policy periodically. Your continued use of our website or services after changes are posted will signify your acceptance of the updated policy.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:
14297849 Canada Inc. O/A Fit & Fuel 365
Email: info@fitandfuel365.com
Phone: 613-242-1105
Address: Belleville, ON, Canada
We will do our best to respond to your inquiry in a timely and appropriate manner.
