Privacy Policy

Privacy Policy

14297849 Canada Inc. O/A Fit & Fuel 365

Last updated: 2026-09-01


Fit & Fuel 365 (“Fit & Fuel 365”, “we”, “us”, “our”) is committed to protecting your privacy and handling your personal information in a responsible, transparent way. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, apply for or receive our services, or interact with us online or offline.

We handle personal information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, Quebec’s Law 25 and other applicable provincial privacy legislation.

By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our site and services.

1. Information We Collect

We collect information in three main ways: (a) information you provide to us, (b) information collected automatically, and (c) information from third parties.

1.1 Information You Provide Directly

Personal Information

When you interact with Fit & Fuel 365, you may provide:

  • Name, email address, phone number, mailing address

  • Information submitted through our coaching application form

  • Preferences, survey responses, or feedback

  • Information provided when booking sessions or contacting support

Payment Information

When you purchase services or products:

  • Payment details (e.g., credit or debit card number, billing address) are collected and processed by our third-party payment processors (e.g., Stripe, PayPal, or similar).

  • We do not store full credit card numbers on our systems. Limited transaction details (e.g., last four digits, transaction ID) may be stored to confirm payments, manage billing, and handle refunds.

Health & Fitness Information (Sensitive Data)

To provide personalized coaching and plans, you may voluntarily share health-related information, including:

  • Weight, height, measurements, age, and fitness level

  • Exercise history, injuries, or limitations

  • Medical conditions (where relevant to training or nutrition)

  • Dietary preferences, allergies, or restrictions

  • Fitness and nutrition goals

We only use this information with your explicit consent and solely for the purpose of providing and improving our fitness and nutrition services. You can choose not to provide this information, but that may limit our ability to personalize your program.

1.2 Information Collected Automatically (Usage & Device Data)

When you visit our website or use our services, we may automatically collect:

  • IP address and approximate location

  • Browser type, device type, operating system

  • Pages viewed, links clicked, time spent on pages

  • Referring/exit pages and other usage statistics

This data helps us understand how people use our site and improve performance, security, and user experience.

1.3 Cookies & Similar Technologies

We use cookies and similar technologies to:

  • Remember your preferences and settings

  • Analyze traffic and usage patterns

  • Measure the effectiveness of our content and campaigns

You can control or disable cookies through your browser settings, but some features of the site may not function properly if you do so.

2. How We Use Your Information

We use your information for the following purposes:

2.1 Service Delivery

  • To review and respond to coaching applications

  • To deliver personalized fitness and nutrition programs

  • To track your progress and adjust your plan

  • To process and fulfill orders (sessions, online coaching, apparel)

2.2 Communication & Customer Support

  • To respond to inquiries and provide customer service

  • To send booking confirmations, plan updates, and important notices

  • To communicate about changes to our services, terms, or policies

2.3 Marketing & Newsletters

With your consent where required by law, we may use your information to:

  • Send email newsletters about new services, offers, and updates

  • Measure engagement with our marketing communications

You can opt out of marketing communications at any time (see Section 6).

2.4 Analytics & Performance

  • To analyze how visitors use our website and services

  • To diagnose technical issues and maintain security

  • To test new features and optimize user experience

2.5 Legal & Compliance

  • To comply with applicable laws and regulations

  • To respond to lawful requests from law enforcement or regulators

  • To enforce our Terms and Conditions, Refund Policy, and other agreements

  • To protect our rights, property, and the safety of our users and the public

3. Analytics & Online Advertising

We use third-party analytics tools, such as Google Analytics, to understand how visitors find and use our website.

From time to time we may also run online advertising through platforms such as Google or Meta (Facebook/Instagram). Where we do, those platforms may place cookies or pixels in your browser to measure the effectiveness of our ads and, in some cases, to show Fit & Fuel 365 ads to people who have previously visited our website.

3.1 How to Manage or Opt Out

You can:

  • Adjust your ad preferences in your Google account settings

  • Manage your ad preferences on Facebook/Instagram

  • Use industry opt-out tools such as those offered by the Digital Advertising Alliance

  • Disable or clear cookies through your browser settings

Opting out of personalized ads does not stop you from seeing ads entirely, but the ads may be less relevant to you.

4. Consent

We collect, use, and disclose your personal information with your knowledge and consent, except where permitted or required by law.

  • Express consent is obtained for collecting sensitive health information and for sending marketing communications.

  • Implied consent may apply where the purpose is obvious and you voluntarily provide the information, such as contacting us with a question.

  • You may withdraw your consent at any time, subject to legal and contractual restrictions, by contacting us using the details in Section 12. Withdrawing consent may limit our ability to provide certain services.

5. Data Retention & Storage

We retain your information for as long as reasonably necessary to:

  • Provide services you have requested

  • Comply with legal, tax, and accounting obligations

  • Resolve disputes and enforce our agreements

  • Maintain accurate records of transactions and communications

Health and fitness data will be retained only as long as needed to provide coaching and support, or as required by law. You may request deletion of certain data (see Section 6), but we may retain limited information where legally required.

We store data using reasonable physical, technical, and administrative safeguards and use reputable third-party providers for hosting and storage. While we strive to protect your information, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights & Choices

Subject to applicable law, you may have the following rights:

6.1 Access & Correction

  • Request access to the personal data we hold about you.

  • Request corrections or updates to your information if it is inaccurate or incomplete.

6.2 Deletion

  • Request deletion of your personal data, subject to legal and contractual obligations.

  • Note that deletion may mean we can no longer provide certain services (e.g., ongoing coaching history).

6.3 Marketing Opt-Out

You can opt out of marketing communications at any time by:

  • Clicking the “unsubscribe” link at the bottom of our emails, or

  • Contacting us directly at info@fitandfuel365.com

We may still send non-marketing communications, such as service notifications, transactional emails, or policy updates.

6.4 Cookies & Tracking

  • Manage cookies through your browser settings.

  • Use ad network tools to opt out of personalized ads (see Section 3.1).

6.5 Data Portability (Where Applicable)

  • Request that certain information be provided to you in a structured, commonly used, machine-readable format so you can transfer it to another provider, where technically feasible.

To exercise any of these rights, please contact us using the details in Section 12. We may need to verify your identity before fulfilling your request.

7. Third-Party Sharing & Disclosure

We do not sell your personal information to third parties. We may share your information with:

7.1 Service Providers

Trusted third parties that help us operate our business, including:

  • Payment processors

  • Website hosting and form providers

  • Email marketing platforms

  • Analytics providers

  • Customer support and scheduling tools

These providers are given only the information they need to perform their services and are contractually obligated to protect your data and use it only for the specified purposes.

7.2 Marketing & Advertising Partners

Where we run online advertising, and with your consent where required, we may share limited data (such as a hashed email address or cookie identifier) with advertising platforms to measure results or deliver relevant ads.

7.3 Legal & Safety

We may disclose information when we believe it is necessary to:

  • Comply with legal obligations, court orders, or government requests

  • Detect, prevent, or address fraud, security, or technical issues

  • Protect the rights, property, or safety of Fit & Fuel 365, our users, or others

7.4 Business Transfers

If Fit & Fuel 365 is involved in a merger, acquisition, asset sale, or other business change, your information may be transferred as part of that transaction. We will notify you of any material changes in ownership or use of your personal information.

8. International Data Transfers

We are based in Canada, and some of our service providers may be located in the United States or other countries. As a result, your information may be transferred to, stored in, and processed in countries with different data protection laws than where you live, and may be accessible to law enforcement and other authorities in those countries.

Where required, we take reasonable steps to ensure your information receives an appropriate level of protection, such as using contractual safeguards. By using our services, you consent to these international transfers.

9. Children’s Privacy

Our website and services are not directed to children under the age of 16 (or the minimum age required by local law), and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without appropriate consent, we will take steps to delete that information.

If you believe a child has provided us with personal information, please contact us at info@fitandfuel365.com

10. Third-Party Links & Services

Our website may contain links to third-party websites, apps, or services that are not operated or controlled by Fit & Fuel 365 (for example, payment providers or social media platforms). This Privacy Policy does not apply to those third parties.

We are not responsible for the privacy practices, security, or content of third-party sites or services. We encourage you to review their privacy policies before providing them with your information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. When we do, we will:

  • Post the revised policy on this page, and

  • Update the “Last updated” date at the top.

We encourage you to review this policy periodically. Your continued use of our website or services after changes are posted will signify your acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:

14297849 Canada Inc. O/A Fit & Fuel 365

We will do our best to respond to your inquiry in a timely and appropriate manner.

If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.